Lead times...What you need to know when planning your promotional merchandise
Lead time is a crucial factor to consider when planning your promotional merchandise spend. It refers to the time it takes for your merchandise to be produced, assembled, and delivered to your doorstep.
Knowing the lead time of your promotional items is important in ensuring that they arrive on time for your events or marketing campaigns.
Important factors to consider are:
Production and shipping times
As an Australian distributer of promotional merchandise, we can offer both local production and offshore production options.
Local production is more suitable for small quantity orders and has leadtimes anywhere between 3 days and 2 weeks.
Offshore production can offer great cost savings but the lead times are longer around 8-12 weeks and the minimum order quantities are usually higher.
Complexity of your promotional items
Some items, such as customized apparel or complex electronic gadgets, may take longer to produce than simpler items like pens or keychains.
Account for potential delays
Unexpected delays can happen, so it's always a good idea to build in some extra time in your timeline to account for any possible delays in production or shipping.
Rush orders
Rush orders may be available, but they often come with extra fees and reduced customization options.
It is always best to start planning your promotional merchandise as early as possible to ensure that you get the best possible product at a reasonable price, and that you have enough time to distribute it effectively.